Creating a successful blog includes multiple steps, such as researching the target audience, setting objectives for your blog, adding the blog section to your website, choosing the voice of your blog, and so on. There is a lot of work in creating and implementing a content marketing strategy, let alone a social media strategy. Moreover,…
Have you noticed that some website URLs start with http while others start with https? This is because the “s” actually stands for encryption which is what you receive with an SSL certificate. What does this mean exactly? For users visiting your site, it means they can navigate safely without the threat of their personal…
Today, digital marketing is considered a necessity as opposed to an optional extra. Marketing online has such immense benefits that it has been utilised by virtually every industry whether that’s digital marketing for tradies, beauty therapists, hospitality, finance, healthcare… the list is endless!. Are you a tradesperson? You shouldn’t rely just on word-of-mouth and a…
Having a website for your business helps you ensure a powerful online presence. However if you want to be ahead of your competition you need to do a little more than that. There are multiple aspects of your online strategy that matter, from what you publish on your website to how you use it to…
The beauty industry is a continually growing and dynamic sector. New trends are emerging every year. Beauty industry digital marketing allows for improved reach and increased opportunity for these businesses to market themselves online. This enables them to showcase their work, keep customers up-to-date, reach new customers and even allow for more direct booking. Implementing…
Did you know that you only have an average time of 8 seconds to impress prospects visiting your website or social media account? Graphic design in digital marketing has a monumental role and has been increasingly important for online marketers in the last few years. What is the reason for this growing interest in graphic…
